Please quote reference 14533
Ma Bakers has been open in Worcester since 1966. This is a true family business that has been passed down the generations and the current owner has been running successfully and lucratively since 2012. The business is now being sold albeit very reluctantly so that the owner can concentrate on his other businesses and possibly relocate.
Ma Bakers provides a fantastic selection of wonderful bread products to some of the best restaurants, cafes and bars in Worcestershire. The business has over 40 wholesale customers as well as their busy and well-loved shop in Warndon. The business also sells cakes such as doughnuts, Lardy cakes, scones, muffins and cupcakes with a great selection of pies and sausage rolls. Additionally, the business prides itself on the quality of its buffets which are served on olive wood boards and delivered free of charge. Ma Bakers uses local suppliers for their ingredients wherever possible and offers a six day a week delivery service.
The sale includes a quality website (mabaker.net) and the business enjoys good visibility on the internet with its own Facebook (over 530 likes) and Twitter accounts.
Scope to improve:
Extend the opening hours.
Advertising and marketing campaign.
Expand the outside catering side of the business, perhaps start a sandwich round.
Explore JustEat and Hungry House online offerings.
Introduce a customer loyalty card or scheme.
Ma Bakers is ideally situated in a small but unusually busy and vibrant shopping parade in the middle of Old Warndon, a densely populated residential housing estate in Worcester. The business is situated alongside other complimentary retail businesses such as a Spar supermarket, Nisa convenience store, betting shop, pharmacy, takeaways and hairdressing businesses. The business is beautifully presented and maintained with distinctive signage and livery and free parking immediately outside.
Several A roads pass through the city. The A449 road runs south-west to Malvern and North to Kidderminster. The A44 runs south-east to Evesham and west to Leominster and crosses Worcester Bridge. The A38 trunk road runs south to Tewkesbury and Gloucester and north-north-East to Droitwich, Bromsgrove and Birmingham.
Worcester has two railway stations both of which frequently serve Birmingham, the Cotswolds, Oxford and London. There are a number of bus stops close to the business premises.
The business occupies the ground floor of a mid-terraced retail unit and is presented to the highest standard and has a real “high end” feel to it.
Shop
Windows and glazed door to front creating a light, airy and inviting interior, generously proportioned shop area with lighting and wood effect flooring, cleverly designed to make full use of the space available, breakfast bar with metal, French style stools beneath, wall mounted menu boards and glass serve over counter.
Behind the counter is a comprehensively equipped bakery in immaculate order.