For Sale

Established Strength Pilates Studio Group in East London

Greater London

• Asking Price: £160,000 +SAV
• Turnover:

  The business has an established trading history, with financial information available to suitably qualified purchasers upon request and subject to the appropriate confidentiality arrangements.
  
  The original studio has completed its first full year of trading, while the second location remains in its early development phase and is working towards covering its operating costs.
  
  Detailed financial accounts, trading performance and supporting information will be made available as part of the confidential enquiry and due diligence process.
  
  

• Tenure: Leasehold

• Overview
• Location
• Premises

Please quote reference B09807

Sale Type: Share Sale


CoGoGo are delighted to welcome to the market an established and innovative boutique Pilates business operating from two fully equipped studios in London.

The business has developed a distinctive identity within the boutique fitness sector, specialising in strength-focused reformer Pilates.

The business benefits from two professionally fitted studios, an established customer base, experienced freelance instructors and streamlined operational systems.

With a registered trade mark, a strong digital presence and significant opportunities for further development, this represents an attractive acquisition for an ambitious entrepreneur or existing fitness operator.

The business is offered for sale due to the owners wishing to concentrate on other business interests.

The business specialises in strength-focused reformer Pilates, combining traditional Pilates principles with progressive resistance training.

The specialist equipment is designed to accommodate more demanding strength-focused workouts, providing a distinctive offering within the competitive boutique fitness market.

The business benefits from a registered trade mark, supporting its established brand identity.

Classes are structured around three ability levels, catering to beginners, intermediate participants and more experienced clients.

All instructors undertake specialist in-house equipment training, ensuring consistent teaching standards and a high-quality customer experience.

The business owns specialist reformer equipment outright, distributed between its two studios.


Customer Base and Operations

The business has developed an established customer database containing more than 10,000 records, alongside an active membership base and positive customer reviews.

Bookings are generated through the company's website, direct memberships, class packages and recognised third-party fitness platforms.

The studios benefit from a comprehensive digital infrastructure, including online bookings, automated payments, customer communications and marketing systems.

The business operates without permanently staffed reception areas, helping to maintain an efficient and streamlined operational structure.

The established studio has a consistent trading history, while the newer location provides additional capacity and opportunities to increase customer numbers.

Further details will be provided to suitably qualified purchasers following completion of an NDA.


The business operates from two desirable locations within London, both situated in vibrant areas with established residential communities, independent businesses and excellent transport connections.

The first studio occupies modern commercial accommodation, benefiting from a well-established local customer base.

The second studio occupies refurbished commercial premises, providing a contemporary fitness environment with opportunities for further growth.

Both locations benefit from attractive surroundings and access to a diverse customer demographic.

Further location details will be provided to suitably qualified purchasers following completion of an NDA.


Both studios are professionally fitted and equipped for specialist Pilates instruction.


Studio One


The established studio occupies modern ground-floor commercial accommodation and benefits from:


• Spacious training area with 10 specialist reformer machines
• Contemporary branded interior
• Free weights and supplementary fitness equipment
• Entrance and changing facilities
• Toilet facilities
• Storage and ancillary areas
Studio Two

The newer studio occupies recently refurbished commercial premises and benefits from:


• Open-plan training area with 10 specialist reformer machines
• Modern lighting and contemporary interior finishes
• Dedicated waiting and changing areas
• Additional fitness equipment and storage
• Electronic security features and automated access
Both studios are fully fitted and operational, with opportunities to increase class schedules as demand develops.